India , Entertainment Business
Content Is Dead. Distribution Is the New King—Here’s Proof
It used to be simple: create great content, and the audience would come. But in 2025, that approach no longer works. We’re now in a world flooded with blogs, videos, reels, newsletters, and carousels. Attention is fragmented, and competition for eyeballs has never been fiercer. To win today, creating content is just the starting point. If you’re not actively distributing it, you’re invisible
iTMunch
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14-May-25